Lowe’s Hometown Super Bowl LIV

Lowe’s Hometown transformed into an interactive NFL theme park during the Super Bowl LIV Experience in Miami, FL. Featuring mini homes representing all 32 NFL teams, fans had the opportunity to explore and immerse themselves in the excitement. Held at the Miami Beach Convention Center in the week leading up to Super Bowl LIV, this week-long activation drew thousands of enthusiastic fans. The event also featured appearances by NFL mascots, current and former players, and popular TV personalities, adding to the electric atmosphere.